What:
Designers produce fashion shows to show off their latest collections. The most recent show was in February 2010 for Spring 2011 Fashion Week. Currently, the shows are sponsored by Mercedes-Benz so they are referred to as Mercedes-Benz Fashion Week. in the past, they've been referred to by other sponsors such as Olympus Fashion Week.
When:
Twice a year. The Fashion Week fall shows are held the preceding winter (February). The spring shows are held the preceding late summer (September).
Who:
Fashion shows are attended by journalists, editors, buyers, celebrities and social types. The Fashion Week shows are invitation-only and each fashion designer is responsible for the guest list. Journalists must seek accreditation prior to the event. Meaning: If you dont have an invitation your are not allowed in!
Why:
Fashion Week is a great opportunity for American (and a few international) designers such as Oscar de la Renta to Zac Posen or even Diane Von Furstenburg (she is one of my favorite DESIGNERS)to show off their FAB collections. The fashion shows are often entertaining, accompanied by loud, mood-setting music and changing lighting. Some might think its BORING..but others enjoy the excitement of Models walking down the Runway in such BEAUTIFUL clothing/Designes! Fashion Week in New york is so INCREDIBLE and trust me its worth it!
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